SOCOBA (pronounced suh-KOH-buh) is a non-profit, that helps youth living with disabilities, and those made orphaned and vulnerable by HIV/AIDS in Mabule, Botswana. The logotype I created conveys SOCOBA’s fresh and innovative approach through bold, custom-drawn letters of differing widths. The bright colors reflect a hopeful and optimistic approach to empowering the youth of Mabule.
Client
SOCOBA
Recognition
Communication Arts Typography Annual
Graphis Design Annual
The mark can be repeated to create a pattern that reflects Africa’s rich textile tradition.